Archive for the ‘adult learning’ Category

7 Secrets To Getting Your Adult Audience To Learn From Your Presentation

Monday, January 19th, 2009
Taking The Time To Make Sure Your Audience Can Learn Will Produce Lasting Benefits

Taking The Time To Make Sure Your Audience Can Learn Will Produce Lasting Benefits

So why should anyone take the time to attend your presentation? Unless you are Paris Hilton (hi Paris!) or former President Clinton, you probably don’t have enough star power alone to pull people to your presentation. So what’s a presenter to do?

These days with everyone being overworked and so stressed for time, the one question that needs to be answered is “W.I.I.F.M.”? That is “what’s in it for me” of course. Another way of saying this is, what are you going to teach me? This brings up the question of just how does a presenter go about teaching an adult audience?

When in doubt, ask an expert. In this case we can have a talk with Dorothy Billington who has done a lot of research into how adults learn. Let’s see what her seven secrets to getting adults to learn better are:

  1. Provide A Safe Environment: In order for students to learn, they need a safe and supportive environment where they are acknowledged and respected.
  2. Be Free To Think: provide the audience with the ability to experiment and to be creative. This includes having the ability to experience intellectual freedom.
  3. Teacher / Student Interaction: As a presenter, you need to treat your audience as peers. This means that you need to acknowledge that they are intelligent and experienced adults. You will need to listen to and appreciate their opinions.
  4. Self Learning: Your audience must be allowed to take responsibility for their own learning. This means that their learning should be self directed. Taking the time before your presentation to work with members of the audience to find out  what individual learning needs are will help move this along.
  5. Not Too Fast, Not Too Slow: As the presenter, you are going to need to come up with the ideal pacing for your audience. This will challenge them at a level that is just beyond their level of their ability. Be careful: if you push the pace too far, then you’ll lose your audience. If your pace is too slow, then you’ll bore them.
  6. Make Active Learners: When your audience is actively involved in the learning process, then they will retain what you say. If they are just sitting there passively, then retention will be less.
  7. Feedback Is Good: providing a way for your audience to give you feedback on what works for them. Once you start to get this type of input, then you will need to listen to your audience and go back and make changes to your presentation.

Since we’ve gone to all of the effort of creating a presentation, we need to do our best to make sure that the information sticks with your audience. These seven secrets will get you moving down the right path…

How do you get your audiences to remember what you have just told them? How do you control the pacing of your presentation? Do you have any way to get feedback from your audience on how much they have learned? Leave me a comment and let me know what you are thinking.

Make Your Audience Sit Up, Take Notice, And Learn At Your Next Presentation

Wednesday, January 14th, 2009

Understanding How Adults Learn Is The Key To An Effective Presentation

Understanding How Adults Learn Is The Key To An Effective Presentation

Some presentations are designed to simply motivate your audience. Some are designed to educate them. It’s this second batch that is tricky to do. It’s probably not that your presentations are lacking in educational material, but rather it’s the way that you are delivering it that really matters. You need to find a way to deliver the information in the way that adults learn…

So here’s the answer to this question right off the bat: research shows that adults learn best when information is presented interactively, using role-playing, and peer-to-peer dialog. The lectures that most presenters use are really only good for passing information along to an audience.

The last thing in the world that you want is for your next presentation to remind your audience of a high school or college class. Having you stand at the front of the room and drone on with no chance for interaction is not what today’s audiences are looking for.

The secret to making your presentation “stick” with your audience is to realize that the more active your adult audience is during your presentation, the more they will learn because they will be tapping into the knowledge and experience of their peers.

At different times during your presentation your role as the presenter should really be to be a “guide on a side” who facilitates discussions among audience members and offering feedback as needed.

We’ve all heard about left-brain / right-brain stuff. Our left-brain is set up for the way most presentations are delivered – logical, analytical, and subjective. It’s our right-brain, our visual & creative side, that is not being fed during most presentations.

Much of what it takes to make sure that a presentation appeals to how your adult audience learns has to do with how the presentation event is set up. Here are some key suggestions on how you can make your next presentation a powerful adult learning experience:

  • Use Round Tables: having your audience sit at round (or half round) tables that seat 8 or 10 people helps your audience to interact easily.
  • Schedule Break Time: make sure that your audience has time both before and after your presentation to meet and discuss what they are going to learn and what they have learned.
  • Use Comfortable Seats: Rarely do we have control over this, but if possible the more comfortable the seats are, the more learning will happen.
  • Lose The Lectern: This can be done as simply as making sure that you have a wireless microphone so that you are not tied to one spot and can move around and interact with your audience.
  • Handouts & Downloads Are Good: You audience is hungry for information that they can take back to the office. Giving them something that they can touch and hold is one way to do this.
  • More Brian Food: This is my favorite. Most food that is served during a presentation can be sugar or carb-heavy. If possible, provide healthful food options.

At the end of the day, you go to a lot of effort to get ready to deliver a presentation. You want your audience to be impacted by your words and you want them to be able to absorb and learn from the information that you are presenting. If you follow these tips, your audience will have a better chance of learning and retaining what you have to say.

What do you do today to help your audiences learn what you are presenting? Do you feel that you do a good job of getting your audience to retain what you are presenting? What was the best learning presentation that you have ever attended? What was it so successful? Leave me a comment and let me know what you are thinking.

Arrgh! Isn’t There A Law Against Giving Bad Presentations?

Wednesday, July 30th, 2008

Bad presentations need to be stopped

I probably need to apologize in advance for this rant — I’ve finally reached my breaking point.

I somehow got myself trapped in a presentation on changes to my 401k retirement program
. I guess that I should start by admitting that I really can’t think of a much more boring topic to talk about in the first place even though I know that I should be really interested because, after all, it is my retirement. However, the person giving the presentation was beyond bad — they were just awful. To make matters worse, the presentation went on for over 1-1/2 hours. Well before the end I was wondering if I could sneak out the back door, but alas, it was not to be.

When I finally stumbled out of this colossal waste of time, I found myself wondering how I could avoid getting trapped in any such presentations in the future. Yes, I did for just a minute dream of a world in which presentation police would show up and arrest anyone who did a poor or careless job of presenting information. I was thinking that the charge would have to be something along the lines of “… intent to do bodily harm.”

Since we don’t live in that world, what do ALL presenters of complex information need to know (we’ll leave motivational speakers out of it for now)? At the end of the day I believe that there are two critical skills that all speakers must have: (1) the ability to understand and use how adults learn when constructing a speech, and (2) the ability to appeal to all types of learning methods during the same presentation.

The days of sitting in school and having a teacher talk at us are over. We get bombarded with way too much information every day. Ultimately, I believe that it’s the presenters responsibility to deliver information in a way that we can understand and remember it. So there you go, there are no presentation police, but if there were would you have an arrest record?

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How To Get Your Message To Stick w/ Everyone!

Thursday, June 26th, 2008

How To Make Your Message Stick With Your Audience

How many times has this happened: you’ve got an important message to get across, you work hard to put together the best presentation that you can, you practice-practice-practice, and then when you finally deliver your Pièce de résistance you can clearly see that some folks in the audience are getting it while others have tuned you out. Dang it! What can you do to reach everyone?

You’ve already learned how to connect with your audience. Now it’s time to find a way to get your message to stick. The good news here is that it’s not your fault. What’s going on is that you are trying to communicate with a group of adults and they all have different learning styles. However, we all have our own personal style by which we learn and too often we assume that that is how the rest of the world learns also. Hmm, sure sounds like we’ve got to figure out how adults learn. My buddy Lenn Millbower is an expert in this area and he refined his tactics while working for Disney so you know he’s got to be good. At the root of what Lenn teaches is that us adults fall into four basic groups of learning styles (see if you can pick yours out):

  1. Act / Think: “Lab Style” – this is where much of an IT audience ends up. These folks like to test the new information by solving problems, being objective, seeking results, experimenting, and tinkering.
  2. Act / Feel: “Playground Style” – this type of learner really likes to try out the new information that is being taught. Doing things like acting, sensing, deciding, applying, and then connecting ideas all help to make what’s being taught “stick”.
  3. Reflect / Feel: “Cafe Style” – you’ll find this type of crowd down at your local Starbucks if you don’t do something to hold their attention. They like to talk about your information once you have shared it. This includes sharing, relating, discussing, seeking attention, and working in groups.
  4. Reflect / Think: “Lecture Hall Style” – yep, this is the “old school” style that we all grew up with. For some, it works the best. It is based on thinking about what is being taught. Your audience then likes to listen to experts, explore principles, analyze ideas, theorize, and of course read.

These four groups are at the heart of the 4MAT approach to teaching. I can hear you now: so I’ve got an audience made up of four different learning styles, how am I supposed to reach out to all of them? It sounds like I really need four different presentations. No you don’t. Instead, what you need to do is to make sure that you present your main points in four different ways within the same single presentation.

That’s right, rotate through each of the four learning styles so that you make sure that you get through to your audience. Real quickly, let’s look at an example. Lets say that your company has just bought another company and you are in charge of merging the two sets of billing applications that the two companies currently use. If you were giving a kick-off presentation to both company’s IT departments, then you’d want to do the following: clearly define the problem that integrating the multiple billing systems presents and ask the audience to think about how they’d tackle this problem (Lab Style), show how combining billing systems will streamline the new company’s ordering process (Playground Style), divide the audience up into groups in order to create a list of the top 10 issues that will need to be tackled (Cafe Style), and have someone who has done this type of IT project before say some words about what to watch out for (Lecture Hall Style).

If you can work these four different approaches to presenting the same material into a single presentation, then you’ll have solved the problem of getting your message to “stick” with everyone in your audience.

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