Archive for 2009

How Boys Can Talk To Girls (And Visa Versa)

Tuesday, October 20th, 2009

Reaching An Audience Of The Opposite Sex Can Be Difficult (c) - 2008 by Steve Hopson

Reaching An Audience Of The Opposite Sex Can Be Difficult (c) - 2008 by Steve Hopson

Man, as though giving a speech wasn’t hard enough already, then you go ahead and throw that gender thing in there and all of a sudden it gets that much tougher! It can be a challenge when you are asked to talk to an audience made up of members of the opposite gender. How can you not screw-up this speech?

Boys Talking To Girls

Male presenters need to adapt their speeches when they are presenting to a primarily female audience. Neil Chethik has a great deal of experience presenting to female audience and he points out that even in the enlightened age in which we are living, there are still differences between the sexes and a skillful presenter has to know about these differences and find ways to steer around them.

  • R-e-s-p-e-c-t: A male presenter needs to treat his female audience with respect if he wants to have any chance of the speech going well. Women are generally willing to learn from a male presenter; however, they have to feel as though they are being respected.
  • Down To Earth: A man who starts off his presentation by telling his audience how wonderful he is will instantly lose the connection with his female audience. There’s no problem with you being an expert in your area, you just don’t want to come off as being a know-it-all. You can connect with your audience by telling a story that points out a personal failing or error and a female audience will connect with you.
  • Evidence Counts: One of the biggest errors that male presenters make when they are speaking to an all female audience is that they give an emotional presentation and leave out all of the facts. Yes, women do like stories; however, they won’t believe what you are saying unless you can back it up with hard evidence – facts & stats.
  • Humor: talk about a minefield! Many a good speech to a female audience has gone wrong when the male speaker tried to interject some humor. Your best best is to let the humor naturally flow from the stories that you are telling. Trying to work in one-liners can only lead to disaster.

Girls Talking To Boys

Yes, men have it rough when they try to address an all female audience. However, women have it at least as rough and perhaps even rougher when they are called on to present to an all male audience. Once again, there are several ways to make sure that this type of speech goes well:

  • Stand Up: One of the simplest issues for a woman to solve when she’s addressing a male audience is to make sure that they can see her. All too often,  a lectern can overwhelm a speaker and hid her from her audience. Stand on something if needed and adjust the mic so that it works correctly for your height.
  • No Expression Is Good: Often women speakers will become flustered because no matter what they say, the expressions on their male audience won’t change. It turns out that this is very normal – men don’t tend to display their emotions.
  • Be A Straight Shooter: Whereas women tend to enjoy hearing lots of stories, men tend to be more “to the point”. Clearly communicating your main points and making sure that any stories that you do tell quickly come to the point will help to hold their attention.
  • Be A Professional: Men do a good job of dealing with other men. They will struggle with any presenter who comes off as being too “girlish”. This impression can be caused by clothing, gesture, or even a vocal tone that takes away from what you have to say. Ask a male friend that you trust for help in order to make sure that this is not a problem.

Final Thoughts

Giving any presentation can be a challenge. When it is complicated by the additional challenge of having one gender present to the other gender, it can get even more tricky.

The key to making this type of speech a success is for the presenter to acknowledge the situation and adjust the presentation to match it. Men have to make sure that they show respect to their female audience and women need to not get flustered by their male audience’s lack of outward emotions.

Speakers who take the time to adjust what they are going to say and how they are going to say it when addressing the opposite gender will be able to intimately connect with your audience and make an lasting impact in their lives.

Click here to get automatic updates when The Accidental Communicator Blog is updated.

What We’ll Be Talking About Next Time

Stop. How funny was the last speech that you gave? What – you were talking about how best to diversify a 401k basket of investments in order to incorporate more foreign exchange funds & there’s nothing funny about that? Wrong. You’re not trying hard enough. Stop being not funny.

Speaker: You Are What You Wear!

Tuesday, October 13th, 2009

The Clothes That A Speaker Wears Are A Powerful Speaking Tool   (c) - 2008

The Clothes That A Speaker Wears Are A Powerful Speaking Tool (c) - 2008

The purpose of giving any speech is to be able to reach out and connect with your audience. No matter whether you are trying to inform them, entertain them, or convince them to take some action, none of this can be done unless you are able to make a connection with them. What you say is an important part of doing this, but did you know that what you wear also plays a role?

What Your Clothes Say About You

I’m hoping that most of us already know enough to “dress up” when we go to give a speech. If you pick up any popular book on public speaking, you’ll find advice like “be the best dressed person in the room” and such.

What’s interesting is that it’s probably too much of a simplification to think of our clothes as being just that – clothes. Instead, Karen Hudson who retired from the movie business says that we should think about what we are wearing as being costumes that are “scenery on the move“.

Now I can already see some of you starting to roll your eyes – I mean really, costumes? Give me just a minute to explain. Your time with your audience is limited - 15, 30, 60 minutes, right? You need to grab their attention, hold it, and make a difference in their lives.

What tools do you have to do this with? Sure your words are important. Probably how you say the words (pitch, tone, etc.) also play a role. However, what else do you have? Not much! If you can start to think about what you are wearing as being yet another speaking tool, then all of a sudden you’ve got another “lever to pull” to get your audience to connect with you.

Different Speeches Require Different Types Of Clothes

Not all speeches are the same. In fact, you need to be aware of what type of speech you will be giving and then you need to dress appropriately in order to lend even more power to your speech.

Speaking To Inform

When you are speaking to inform your audience you will be presenting either lots of information or technical concepts in order to make your point. When doing this type of speaking, first impressions are quickly made by your audience when they are trying to determine if they are going to make the effort to listen to what you have to say.

For this type of speech your goal is going to be to establish your credibility in the field in which you are going to be talking about at first glance. You have two things that you want to quickly accomplish: you want your audience to understand that you are an expert in this field, and you want them to accept your credibility for speaking to them. What all this means is that your clothes have to convey a sense of strength, power, and leadership to your audience.

Speaking To Inspire

Things change when the purpose of your speech is to inspire your audience to take some action. What you are trying to do is to relate a story to your audience in a way that will provide them with a new point-of-view that will cause them to make a change.

For this type of speech, you are not trying to overpower your audience with your credibility. Instead, what you really want to do is to be able to inspire your audience. This means that you want your audience to reach out to you – to accept your ideas as theirs and to then grow because of these ideas.

This means that you want to come across as being three things all at once: credible, authoritative, and accessible. From a clothing point-of-view, this means that you are going to want to be less formal than you would be for a speech in which you were speaking to inform. Your clothing should present your audience with a softer, more conversational image of you.

Speaking To Entertain

Arguably you have the widest range of clothing choices when you are giving a speech that is designed to entertain your audience. Ultimately you are going to be telling your audience a story and you hope that by doing this you’ll be able to grab their attention and hold on to it throughout your entire presentation. In the end your goal is to allow them to fully enjoy what you have to tell them.

Your clothing can be a key part of how you go about doing this. Depending on the story that you are going to be sharing with your audience, your clothing can set the stage before you even open your mouth. You can go all out and dress up in a full costume, or you can simply add a particular accessory to what you would normally wear (e.g. an Abraham Lincoln top hat) in order to make your audience eager to hear your story from the moment they first lay eyes on you.

Final Thoughts

Hudson points out that when she was taking a screenwriting class, she learned that each character mist contribute to the outcome of the story. You can say the same thing about the clothes that you wear to give a speech: each item must contribute directly to the telling of the story and its final outcome.

This leads to the three key guidelines that control what we wear when we are speaking:

  1. The clothes should never take the focus off of you, the speaker.
  2. No matter what you wear, you will need to be able to perform comfortable and effectively in the costume and accessories.
  3. Time is of the essence – your costume should not tell more story that you have time to present.

Take the time to pick the clothes that you wear to match the speech that you will be giving and you’ll be able to intimately connect with your audience and make an lasting impact in their lives.

Click here to get automatic updates when The Accidental Communicator Blog is updated.

What We’ll Be Talking About Next Time

Man, as though giving a speech wasn’t hard enough already, then you go ahead and throw that gender thing in there and all of a sudden it gets that much tougher! It can be a challenge when you are asked to talk to an audience made up of members of the opposite gender. How can you not screw-up this speech?

The Secret To Becoming An Expert In Anything

Tuesday, October 6th, 2009
Audiences Seek Speakers Who Are Experts To Teach Them

Audiences Seek Speakers Who Are Experts To Teach Them

If you forget all of the advice that you’ve ever been given about speaking, then please at least remember this: audiences come to hear experts speak. No matter how badly you stutter, lose your place, don’t make eye contact, etc. an audience will always forgive a presenter whom they believe is an expert in what he/she is talking about.

What Is An Expert?

Great I hear you saying, but just what is an expert? It turns out that this is a pretty simple question to answer: an expert is someone who knows more about a topic than the audience does. It really is that simple.

It’s not easy to become an expert; however, it is possible. The key to success is to transform yourself into a non-stop learning machine that is never satisfied with what you already know.

How Can You Become An Expert?

Shawn Doyle is a speaker who has looked into the whole “become an expert” thing and he’s found the secret. He says that the key is to get motivated and stay motivated.

Perhaps you thought that learning stopped when you got out of school? Sadly some people do; however, with any luck they are out there sitting in your audience. It’s really not that hard to acquire additional knowledge if you know the secret of how to do it. At the heart of knowledge is books and it turns out that, just like your mom told you all those years ago, the more you read, the smarter you’ll be.

Are you groaning yet? Complaining that you read magazines (while you are standing in line waiting to check out at the supermarket) but you haven’t read a book in years? It turns out that the time that you spent in school was just a brief part of your overall life (hopefully) and continuing to learn is something that you need to keep doing for your entire life if you want people to show up and listen to you.

Steps To Becoming An Expert

Another name for an expert is “learner“. If you want to find a way to work learning into your already busy schedule, then you are going to have find out how to find the knowledge that you need in order to wow your audiences. The good news is that I’m going to tell you how to do this.

Learners read books. They might also watch TV, they might surf the web, they might do a lot of things, but most importantly they read books. Not only do they read books, they have a plan for what books they are going to read. They create a monthly list of the books that they are going to read. They add books to their list by asking other people that they know and respect what books they are reading.

If you are going to become a learner in order to become an expert, then you are going to have to start doing more reading than you are doing today. Here are some suggestions for how you can make this happen:

  • Create A Reading Budget - you create a budget for everything else in your life, why not reading? By doing this you’ll know how much you have to spend (and when you have it to spend) when you are surfing the Amazon.com and BN.com book web sites.
  • Get A Library Card - remember the library from your childhood? Good news – it’s still there. No matter where you live, no matter how big or how small your local library is, almost all libraries have some sort of inter-library loan program that can provide you with access to just about any book that you might want. Check it out!
  • Become A Sale Shopper – you don’t have to buy the newest books immediately when they come out. Look for the slow seasons and stock up then. Right after Christmas most books stores have great sales so that they can get rid of the extra stock that they bought for the holiday season.
  • Befriend Local Used Books Stores – when I lived in Dallas there was a bookstore called Books-A-Million that was huge and always seemed to have a book in the area that I was looking for. If you don’t have a local used books store then you can always make use of half.com which is Ebay’s used book store.

Other Ways To Become An Expert

With all that being said, reading books isn’t the ONLY way to become an expert in your selected area (although it is the best way). You can always supplement your reading by doing additional things like:

  • Searching The Internet – however, you need to remember that you can’t always trust what you find on the Internet. Verify, verify, verify.
  • Ask Questions Of Smart People – seek out people who know more about something than you do and take them out to lunch. Ask them questions and then pay attention to what they have to say.
  • Read The Newspaper – yeah, just like your parents used to do. You just might be amazed at what you find out is going on around you.
  • Watch DVDs – no, not Hollywood films, but rather instructional ones that will teach you something.
  • Attend Seminars – since you are trying to become an expert, take the time to go see other experts and learn from them – how did they get their knowledge and how do they use it.

Final Thoughts

One characteristic of an expert that many speakers never realize is that they are always growing, always changing. One self-help book that I read awhile back had a great way of putting it. The author suggested that we should plan on reinventing ourselves every year – sorta a you 1.0, followed by a you 2.0.

By doing this you will always have fresh and interesting things to tell your audiences about and they will always be interested in hearing what you have to say.

Make the effort to become an expert and you’ll be able to intimately connect with your audience and make an lasting impact in their lives.

Click here to get automatic updates when The Accidental Communicator Blog is updated.

What We’ll Be Talking About Next Time

The purpose of giving any speech is to be able to reach out and connect with your audience. No matter whether you are trying to inform them, entertain them, or convince them to take some action, none of this can be done unless you are able to make a connection with them. What you say is an important part of doing this, but did you know that what you wear also plays a role?

Ambush: When Experienced Speakers Develop New Public Speaking Fears

Tuesday, September 29th, 2009

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Experienced Speakers Can Have Phobias Too

Even the most accomplished public speakers can develop a sudden phobia about speaking in public. In order to get over this phobia, you need to recognize what kind it is and how to deal with it.

These phobias can show up out of the blue and you’ll never see them coming. Judith Pearson is an experienced counselor who has seen this happen time after time and she’s got some suggestions on what to do if / when this happens to you.

What is a Public Speaking Phobia?

One of the big problems that public speakers have with phobias is simply recognizing them for what they are. It turns out that a sudden fear of public speaking can hit an accomplished speaker at any time. If you find yourself with an irrational fear of speaking to a group, then you’ve got a phobia.

Pearson says that public speaking phobias can be broken down into one of three main categories:

  • It’s all about me
  • Past disasters
  • Fear of making mistakes in front of an audience

The “It’s All About Me” Phobia

In my opinion, this is the most common phobia that can hit an experienced speaker. If you develop this phobia, then all of a sudden you’ll find yourself feeling highly self-conscious when you think about speaking in public. The more you think about giving a speech, the more you’ll feel as though the audience that you’ll be talking to will be sitting there disapproving of every word that is coming out of your mouth.

The solution to dealing with this phobia is to sit down and have a talk with yourself. You’ll need to realize that ultimately it’s really NOT all about you. In reality, it’s the audience that matters – not you. They have come to hear you speak in order to learn – in all honesty it really doesn’t matter that you will be the one talking to them.

The “Past Disaster” Phobia

I think that we’ve all been here before: this phobia is created by some sort of traumatic event that has occurred in your past that had an accompanying highly-charged negative emotion. A great example of this would be if something went wrong with a speech and then the event organizer yelled at you about it afterwards.

Once again, the right way to deal with this phobia is to sit down and have a talk with yourself. You need to find a way to make yourself understand that what has happened has happened in the past. You need to realize that it can never happen again and you need to move forward. Acknowledge what happened and convince yourself that you’ll do better in the future.

The “Fear Of Making Mistakes” Phobia

If you have to have a phobia, then this is probably the one that you’ll want to have. The reason is that the fear of making mistakes is really the other side of the desire to do a great job at something. The phobia stops you in your tracks or makes it hard to get started because you just don’t think that you can do a good enough job at some speaking task.

This is the one phobia that you can actually muscle your way though. Ultimately the solution is to practice, practice, and practice. You need to get yourself to a point where you can realize that you are always going to make mistakes (we’re all human after all). However, you need to be able to observe your mistakes when you make them, make corrections, and then continue on.

Final Thoughts

Phobias are not just for beginning speakers – they can hit any of us at anytime. The key to dealing with a public speaking phobia is to realize what it is – a irrational fear.

Dealing with the three most common forms of public speaking phobias requires you to sit down and think through your fears in order to put them in context. This is the best way for dealing with them. Learn to do this well and you’ll be able to intimately connect with your audience and make an lasting impact in their lives.

Click here to get automatic updates when The Accidental Communicator Blog is updated.

What We’ll Be Talking About Next Time

If you forget all of the advice that you’ve ever been given about speaking, then please at least remember this: audiences come to hear experts speak. No matter how badly you stutter, lose your place, don’t make eye contact, etc. an audience will always forgive a presenter whom they believe is an expert in what he/she is talking about.

Size Matters – Shaping Your Speech To Match Your Audience

Tuesday, September 22nd, 2009
Speakers Need To Tailor Their Speeches To The Size Of Their Audience

Speakers Need To Tailor Their Speeches To The Size Of Their Audience

Have you ever heard the expression “one size fits all“? I’m not sure what this phrase was invented to describe, but I can tell you that it sure wasn’t public speaking. Something that too many public speakers don’t realize is that you need to create different speeches for different size audiences. There is no such thing as the one-size-fits-all speech.

Types Of Audiences

One of the first questions that has to be answered is just how many different size audiences are there out there? Cliff Suttle has taken a look at this and he believes that there are four different common audience sizes:

  • Conversation Size: an audience of up to 10 people.
  • Speech Size: an audience of 10-40 people.
  • Performance Size: an audience of 40-100 people.
  • Show Size: an audience of 100 or more people

The reason that the size of your audience matters is because you need to tune your speech to meet the needs of that size audience. Just as a clown at a birthday party does different things to entertain its audience from what a comedian at a nightclub does, so to does a public speaker need to make changes to suit the size of his/her audience.

How To Match Your Speech To Your Audience’s Size

Once you know how large of an audience you’ll be talking to, you can adjust your speech to best match the needs of that audience. You’ll have to take a different approach for each type of audience:

  • Conversation Size: the key to satisfying this type of audience is to NOT deliver a formal speech. Instead what you want do is to have an intimate conversation with them. You’ll need to be able to be flexible in order to adjust your speech to meet the changing moods of your audience.
  • Speech Size: the audience size is still small enough that you are going to be able to use a conversational tone, but you are going to have prepare and deliver a formal speech. Eye contact becomes very important and you need to make hand gestures in order to include everyone in you speech.
  • Performance Size: for this type of speech, taking the time to memorize your speech can be a big help because it will free you up to focus on HOW you say it. You are going to have to speed up the eye contact and not spend too much time looking at any one person. If you make your audience laugh, be sure to give the entire audience time to laugh before you start speaking again.
  • Show Size: One of the most important points about speaking to a large audience has nothing to do with your words – it’s all about self-confidence. Being confidant and taking and owning the stage are critical parts of winning a large audience over to your side. There will no longer be an opportunity to make eye contact with individuals in the audience, instead you’ll have to look at sections of the audience in such a way that they all feel as though you are looking at them individually. Your use of vocal variety becomes critical to keeping your audience engaged in your speech.

Final Thoughts

All too often when we are asked to give a speech we will spend all of our time thinking about the speech and not spend any time thinking about the audience. All audiences are not created the same. We need to tailor our speeches to meet the needs of the size audience that we are addressing.

When preparing a speech always plan for the big show. Then spend some extra time scaling it down to match your audience. This way you’ll have a back up plan if more people happen to show up.

Learn to do this well and you’ll be able to intimately connect with your audience and make an lasting impact in their lives.

Click here to get automatic updates when The Accidental Communicator Blog is updated.

What We’ll Be Talking About Next Time

Even the most accomplished public speakers can develop a sudden phobia about speaking in public. In order to get over this phobia, you need to recognize what kind it is and how to deal with it…